How can car manufacturers use the potential ideas of their employees and partners as efficiently as possible? How can ideas be generated, developed and brought to fruition in an implementation process within a company? A modern Idea Community is the ideal innovation engine for companies in the automotive industry. Cirquent helps with the specialist and technical realisation.

There are a number of tools that specifically encourage ideas and suggestions for innovations from employees – from established “staff suggestion schemes” via Think Tanks through to Cross Functional Teams. But only an Idea Community gives employees the opportunity to initially submit their ideas “informally” and anonymously before they are discussed throughout the company in a set structure and “hatched” together to maturity.

With Idea Community to an innovation-driven company

Company-wide social media platform: an Idea Community is a social media platform for the entire corporate network – in other words not just employees but cooperation partners too. To keep the threshold as low as possible for the introduction of as yet underdeveloped ideas and “flashes of inspiration”, participants can log in with an Avatar and a virtual identity.

Develop ideas together easily: ideas can be very easily presented to the entire network via an Idea Community and commented or discussed in chats together with all of the other participants. Topic clusters can also be created, for example, specific access rights issued and documents drafted in collaborations – the technical limitations are almost endless.

Advantages of an Idea Community

Idea Communities bring people together throughout the corporate network in a very simple yet effective way. This has a number of advantages, not just with respect to innovations:

Comprehensive innovation process: ideas can be submitted by any employee at any place and time, and then discussed and developed by several other people.

Efficient innovation management: every idea is recorded, “classified” accordingly and then discussed together. All of the results are documented properly.

Supplement to knowledge management: an Idea Community can be linked smoothly with company Wikis or other knowledge platforms and can also be based on common databases.

Ideal communication platform: you can communicate quickly, easily and effectively with all employees and cooperation partners via an Idea Community– a big advantage when launching new standards and templates, for example.

Cirquent – your archITect for innovation management

The archITects from Cirquent help your customers from the automotive industry along the complete innovation process with IT and specialist support. Cirquent offers the following concrete services for successful innovation management:

• Planning: Cirquent plans the launch of the Idea Community platform together with you – starting with a maturity appraisal through to change management.
• Test pilot: you have the chance to try out the Idea Community platform as a test version – for example with an innovation competition.
• Technical realisation: we will implement the right social media platform for you and tailor it to your precise requirements.
• Professional support during the launch: the success of the new innovation platform hinges on its use by employees and cooperation partners. Cirquent provides competent support here for internal communication measures.